Thankfully, with the new features, you can now offer deals and discounts by shipping group total. Free shipping or discounted shipping can sometimes come at a cost when you have customer ordering multiple things across different addresses. Shipping discounts are often the deal-sweeteners offered to a customer that close the deal. However, this feature is only available in the United States and not available in Europe due to GDPR restrictions. You can also automatically apply discounts for these audiences without them having to remember a promo code or coupon code. This allows users driven through that URL to be a part of that audience group for the duration that they are shopping or browsing for ideas. For example, discount codes such as SHOP20, SUMMER SALE, etc. You can create custom parameters that are in sync with your campaigns. This best practice technique will yield better conversions.Īll of this is done through URL parameters that you can set via the admin console entry page setting. This allows you to create a custom look and feel throughout the website, while still maintaining a consistent campaign experience. With custom query settings, you have the ability to craft a customized experience for anonymous shopping online, as well as signed-in online customers. Oracle has decided to bring to the forefront the personalization aspects that were missing in the cloud platform. The key takeaway: it’s all about personalization. Oracle Commerce Cloud 19B is here, so let’s unpack this release and see what’s new.
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